The high-drama, rags-to-riches story of the controversial electronic cigarette company Juul which transformed from a scrappy Silicon Valley tech start-up run by two idealistic Stanford graduate students intent on making the world a better place into a multi-billion-dollar tobacco company that sparked an epidemic of youth addiction and lung disease.
The series follows Faye Yager, who built a vast underground network that hid hundreds of mothers and children, saving them from the alleged abuse of husbands and fathers when a broken court system would not.